Our strategies

To help us achieve our vision - reducing health inequalities - we have a number of strategies to which we work. We also work with a number of other organisations across Bradford and Airedale and have jointly agreed strategic priorities to work on together to meet the needs of our population. 

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Five year forward view

Our Five year forward view for Bradford, District and Craven is designed to deliver our collective vision to create a sustainable health and care economy that supports people to be healthy, well and independent. It outlines what needs to change in Bradford District and Craven between 2014 -19 and how this will be achieved.

Strategic plan

Our strategic plan will tell you about how we are going to deliver on our vision – reducing health inequalities for all. Our ambition is to transform the experiences of our patients and significantly improve their outcomes. The strategic plan also outlines the profile of our local population and some of the key health and wellbeing issues that we aim to address.

Urgent and emergency care strategy, 2014-19

The Airedale, Wharfedale and Craven (AWC) and Bradford urgent and emergency care stakeholder communities have come together to develop our Urgent and emergency care strategy 2014-19. It outlines our strategic vision and direction for the development of our urgent and emergency care services.

Children and young people's mental health and wellbeing strategy - Future in Mind, 2015-20

Children and Young People’s mental health transformation plan: Future in Mind outlines how we plan to improve access to, and the quality of, services and outcomes for children. Based on what children and young people have told us they want from services Future in Mind describes how the NHS and social care will work together to develop mental health and well-being services in Bradford district and Craven for the period 2015 to 2020.

Please note that this refreshed version is draft until it has been agreed by the Chair of the Health and Wellbeing Board.

You can view the easy read version of the document here. 

Joint strategic needs assessment (JSNA)

The aim of the Bradford and Airedale Joint Strategic Needs Assessment (JSNA) is to identify the health and wellbeing needs of the local population and support the development of services to reduce inequalities. 

The JSNA provides the evidence base to inform the Joint Health and Wellbeing Strategy (JHWS) (see below). 

Bradford joint health and wellbeing strategy

The Joint Health and Wellbeing Strategy (JHWS) outlines how we, as a district, aim to contribute to improving the health, wellbeing and quality of life for the people of Bradford.

The JHWS also describes how key organisations across the Bradford District, including our CCG, work together to identify and meet the needs of our population. The strategy gives local partners a set of jointly agreed priorities to work on together:

  • give every child the best start in life, ‘starting well’ – reduce and alleviate the impact of child poverty, reduce infant mortality, promote effective parenting and early years development.
  • enable all children, young people and adults to maximise their capabilities and have control over their lives – developing well, living well and ageing well.
  • create fair employment and good work for all, ‘working well’ – increase employment opportunities and training, promote healthier lifestyles in the workplace.
  • ensure a healthy standard of living for all – create the economic, social and environmental conditions that improve quality of life for all.
  • create and develop healthy and sustainable places and communities – deliver a healthier and safer environment, increase the number of decent homes and ensure affordable warmth, enhance social capital and active citizenship.
  • strengthen the role and impact of ill health prevention – reduce harm from preventable disease caused by tobacco, obesity, alcohol and substance abuse, reduce mortality from cardiovascular disease, respiratory disease, diabetes and cancer.

These priorities and the areas for action outlined in the strategy will inform the next JSNA (see above section), forming a cycle of development for the district.

Mental wellbeing in Bradford District and Craven: a strategy 2016-2021

Mental wellbeing in Bradford District and Craven: a strategy 2016-2021 covers all age ranges and has a very clear focus on promoting mental wellbeing and tackling the things that we know can cause mental ill health.

The strategy sets out our vision and strategic priorities for the next five years. We have worked collaboratively with our stakeholders; most importantly members of the public and those with a lived experience of services and their carers. 

Mental wellbeing in Bradford District and Craven: a strategy 2016-2021 outlines three key strategic priorities for the next five years:

  • our wellbeing: building resilience, promoting mental wellbeing and delivering earlyintervention,
  • our mental and physical health: developing and delivering care through the integration of mental and physical health and care, and, 
  • care when we need it: ensuring that when people experience mental ill health they can access high quality, evidence-based care.

Our aim for Bradford district and Craven is to create a community that will ensure people stay well across their lifetime, achieving and sustaining good mental health and wellbeing for all. We believe that we will be successful if we remain committed to working together with individuals, families, employers, educators, communities and the public, private and voluntary sectors to promote better mental health and to drive transformation.

The easy read version of the strategy can be found here. 

You can listen to an audio version of the strategy on YouTube:


You can also take a look at the BSL version of the video on YouTube:


Local digital roadmap - Bradford District and Craven

Our local digital roadmap for Bradford District and Craven can be found here. 

Primary medical care commissioning strategy: 2016 - 2021

To ensure that primary medical care services (those provided by general practice) continue to be sustainable and work well for the people of Bradford in the future, Bradford City and Bradford Districts CCGs have developed a new five year strategy. 

This strategy outlines how we will  commission services at scale through extended access and addressing complex care needs. We want providers of primary medical care services to work together to share resources and infrastructure to promote equity of services for Bradford people.

We also want people to invest in themselves and their own health and wellbeing. This strategy outlines a number of self-care and prevention initiatives, in partnership with the voluntary and community sector, to support and enable our population to become empowered and manage their own health and wellbeing.

You can read the full strategy here.

An easy read version of the strategy will be published here soon. 

Transforming care for people with learning disabilities

The three local CCGs and Bradford Council have a plan to improve the lives of children, young people and adults with learning disabilities, autism, or both across Bradford, Airedale, Wharfedale and Craven between 2019-2019.

You can take a look at the easy read version of the strategy here

Dementia in Bradford and Airedale

Dementia in Bradford and Airedale: a health needs assessment and a strategy for 2015-2020 is a joint plan that has been agreed by the Council Health and Social Care Overview and Scrutiny Committee, the three Clinical Commissioning Groups and Secondary Care partners.

There are five key aims to this strategy, these are:

  • to keep people with dementia in their homes for as long as possible,
  • to increase the strategic focus on dementia in care homes
  • increase awareness of prevention of dementia through healthy lifestyles,
  • provision of high quality end of life care for people with dementia,
  • to enable people to live well with dementia.

You can read the full strategy here

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